So I’ve been seeing articles about something called Kenneth Cole 9•2•5 Technology. I kept meaning to read one of these articles and find out what the deal was, but never quite got around to it. Well, today I did, and guess what? It’s pretty cool!
If you’re not already familiar, then your first clue as to what 9•2•5 Tech is can be found in the proper pronunciation. It’s not “nine-twentyfive,” but “nine two five,” or rather, “nine to five.” Starting to get the idea?
One of the biggest stereotypes about designer fashion is that you’re paying for a label. And sometimes that’s true. Other times, you’re investing in better materials, better craftsmanship, and perhaps even some level of exclusivity. And now, with his introduction of 9•2•5 Technology, Kenneth Cole hoping to ensure that when you buy shoes from his new Silver Edition line, you’re also paying for comfort. And not the “it only hurts my feet a little but we must suffer for our shoes” sort of comfort, but genuine, all-day-long walking and standing comfort.
That’s the plan, anyways. I haven’t tried them yet, so I don’t want to come off as if I’m overly singing the praises of 9•2•5. But I have to admit that initial impressions look very promising. You can see from the image below that they’ve invested some real effort towards making shoes with substantial cushion and support without adding bulk, and videos of women trying them out also seem quite favorable.
I hope to try some Kenneth Cole Silver Edition shoes with the new 9•2•5 Tech out for myself soon, but meantime if anyone has had the chance already, I’d love to hear about your experience.